One of the things I'm thankful in life is that I was fortunate that my parents gave me the best life I could ever wish for. I am here typing this message to you on the basis on me thinking of what I want to achieve in life. I have always wondered on what do we really need in life and what life needs in us. I am a student at Fleming College and I am studying Marketing. I always wanted to become a successful business person and what I have seen and learnt in the past 2 years of my college life is that I really wish that I become a better human being and one who contributes to communities, Family and future development in others. I believe that money should not be your drive in life, if you want to become successful but looking at yourself and the people around you should.
Now talking about Marketing the thing I value so much about it is that Marketing in essence is a perception that we create in customers minds so that we can give them what they need when we get an understanding of their needs and we try hard to satisfy them. If I was to give anyone any advice I would say this for you to be a successful Marketer always look at It as a Marketer and not a consumer, and when you get this understanding keep in mind that what we do has to be value packed and successfully contribute to both the organization and the customers. Marketing will always evolve in more ways that marketers them selves do not understand and that only starts with the emergence of technology.
The Internet has driven many things in life and for us marketers we know that it has made consumers clever but at the same time the 4 P's will always be the four P's and the Internet will fall in the Promotion side of things. I always knew that in life for you to be a successful business person you as a person have to adapt to whats happening around you and try to have a plan in mind on how you will be the best you can ever try to be. Business people right now have to make sure that they are on top of their game and also try to make sure that they can still keep up when they have missed many opportunities that will bring them as much fruitfulness of success they can possibly imagine. I think for me I always try to look at my self as a product one that is trying to create awareness around so that maybe a future employer can see what they would want in any employee.
One other thing as a product you have to look presentable as if a customer were to buy you in a store. The price you put yourself has to be the best 1 dollar per dollar value. You have to make sure what comes out of your mouth is not nonsense what has t make sense and try to not swear in public we have a dictionary that was created for us with many words and we go to school so that they teach us to contract words together. The place is when we are asked to go somewhere we are not expected to go we have to make sure that place we have been invited we have to make sure that we try hard to go to.
This would teach us to compromise so much because that's what our employers teach us and that's what they expect from us. Promotion is probaly the most impoartant one since you can only do this by yourself and make people believe in you so that they can also help you along the way when you want to go up the ladder. What life wants to be is just be ourselves but at the same time its wants us to be the best we can be without living with any regarts.
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One of the most interesting reasons for why Marketing is so interesting is that its so diverse. Its got many functions esp in the Marketing Communications department. There is advertising were they make sure they create as much awareness as possible. They make sure that your product or service reaches as many people as possible so that your brand gets recognized. But don't be fooled by believing that if your product is doing badly and your advertising is reaching a lot of people, advertising is there to create awareness and motivate buyers about what you are communicating to them.
ReplyDeleteIt is not there just to sell because if you think about it how many Ads have you seen that you do not buy products from. But the great thing is that its there to create awareness and it can be measured to see if there was an increase in sales.